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Or are there simple, low-cost but equally effective solutions?This also has a bearing on your choice of website building tool.Paid memberships – Pretty obviously, you can go for a paid membership styled business model, although you’d need to make certain part of the user experience free for it to be a success.Here's the difference between reorders and renewals. Then several months later, if you provided a great service to them the first time round, they might come back for another round of membership. - Mark Brooks ___In general I recommend against using software for starting a dating service. It may well be possible to get a dating service up and running for under $1000, but that's only 1% of your costs.
If someone joins your site as a paying member, they pay a fee. Then it needs supporting, bug fixes, and most importantly, you need to build the service to critical mass. Someone walks into your freshly built dating shop and they look around.
However, specialized dating oriented websites are where they’d always want to be, because such websites make the searching phase more fulfilling.