About the prospective single he said: "It succinctly defines me as an artist for where I am right now and that was the aim," he said of the follow-up to his acclaimed Nostalgia, Ultra. If I write 14 stories that I love, then the next step is to get the environment of music around it to best envelop the story and all kinds of sonic goodness."Perhaps this is R&B's Ziggy Stardust moment, where the controversy and publicity surrounding an artist's sexuality and the brilliance of his latest album combine to give his career unstoppable momentum.In 2012, Ocean released his debut studio album Channel Orange to universal acclaim from critics, who later named it the best album of the year in the HMV's Poll of Polls.In June, Billboard reported that the singer was working with a string of artists such as Happy Perez (whom he worked with on nostalgia, ULTRA), Charlie Gambetta and Kevin Ristro, while producers Hit-Boy, Rodney Jerkins and Danger Mouse were also said to be on board.On November 29, 2014, Ocean released a snippet of a new song supposedly from his upcoming follow-up to channel ORANGE called "Memrise" on his official Tumblr page.The dates begin with July 2, 2015 and conclude with July 2016.Ocean's brother, Ryan Breaux, further suggested this release with an Instagram caption of the same library card photo reading BOYS DON'T CRY #JULY2016.He later stated that he was being influenced by The Beach Boys and The Beatles.He stated he was interested in collaborating with Tame Impala and King Krule and that he would record part of the album in Bora Bora.
It reached number two on the Billboard 200 and was promoted with three singles: "Thinkin Bout You", "Pyramids", and "Sweet Life".He had been scheduled to perform at the first night of OVO Fest on August 4, 2013; however he was forced to cancel his appearance due to a small vocal cord injury.The first night of the music festival was subsequently cancelled and James Blake was booked to appear during the second night as Ocean's replacement.Ocean first embarked on a career as a ghostwriter, and in 2010 he became a member of hip hop collective Odd Future.
He released his breakout mixtape, Nostalgia, Ultra, to critical acclaim in 2011. In 2012, Ocean finished second place in the BBC's Sound of 2012 poll.
It also earned Ocean six Grammy Award nominations and was credited by some writers for moving the R&B genre in a different, more challenging direction.